Modell’s Unveils New Suunto Multisport Watch Collection

Marka, a retail operator in the UAE, today unveiled Suunto’s Spartan Ultra collection, the next generation of multisport GPS watches, at its Modell’s Sporting Goods outlet at Mall of the Emirates. The watches ­­— available in All Black Titanium, Stealth Titanium, White, and Black – are available with or without smart sensor for heart rate monitoring.

The Suunto Spartan Ultra collection is available at all Modell stores in the UAE, and is the perfect counterpart to any indoor or outdoor sport, with the multisport capability letting wearers to tailor the watch for almost any sporting activity on-land or in-water. The UAE launch of Suunto at Modell is part of the sporting good chain’s #Innerathlete campaign, which celebrates the power of self-belief and encourages the public to leapfrog mental barriers and improve their wellbeing — activating their #Innerathlete.

Shaheen Domingo, Group Managing Director Marka Fashion and Beauty said, “Suunto’s partnership with Modell’s to launch its exciting new Spartan Ultra collection will make one of the most advanced collection of sports watches available on the market today available in every Modell’s store in the UAE. This advanced sports technology will be serve to motivate the inner athlete in nearly everyone to attain new heights of sporting prowess. We are excited to be launching the Spartan Ultra collection as part of Modell’s #InnerAthlete campaign that is geared to helping reduce the levels of lifestyle diseases by 2020.”

Suunto Spartan Ultra watches are hand-made in Finland and built to function in any conditions. Water-resistant to 100 meters, the watches sport an extremely durable colour touch screen. Dozens of preset sport modes help with specific types of training and activities, such as basic running mode, interval running mode, trail running mode and more. Visual overviews are provided on load, rest and recovery status and progress to help with training planning. Suunto Movescount will also support Suunto Spartan Ultra users by providing community-generated sports data for valuable training insights.