influencers
Rising activism among MENA influencers
A new report, InfluAnswer Arabia 2024 by Weber Shandwick MENAT offers a nuanced understanding of the region’s dynamic influencer marketing landscape by elevating topics on the minds of MENA’s influenc...
Kwai short video platform launches in the UAE
One of the fastest-growing short-form video platforms in the world – Kwai has debuted in the UAE to empower content creators, influencers and ordinary people who are ready to share their skills – whet...
GCC’s Top 10 TikTok influencers revealed
The rise of TikTok has thrown up a new breed of influencers across the GCC country with none of the well-known current influencers in the top 10. UAE-based influencers are the highest-ranking GCC TikT...