Ahead of the keynote address by Richard Yu, CEO of Huawei Consumer Business Group (CBG) at CES 2017, CBG today announced that the company has shipped more than 10 million Huawei P9 and P9 Plus smartphones globally, making it the company’s first flagship series to top the 10 million mark. This is a milestone for Huawei both from a product and brand perspective.
“Despite a sluggish global smartphone market in 2016, the Huawei P9 and P9 Plus devices have achieved impressive results in the premium segment. This has been a major breakthrough that proves Huawei’s investment in international markets is paying off,” said the company in a statement.
First revealed in April 2016, the dual-lens Huawei P9 and P9 Plus devices were Huawei’s first flagship smartphones to be developed in collaboration with legendary German camera brand Leica. “This extensive partnership has set a new benchmark for advanced smartphone camera technology and delivered outstanding photography experiences to consumers,” said the company.
The company added that since launching, the Huawei P9 and P9 Plus have become an instant hit in the global smartphone market. “Global shipments of the P9 exceeded 2.6 million within six weeks of their release. Eight months since its release, the Huawei P9 has sustained its popularity, winning recognition from both industry experts and consumers for its camera experience, industrial design and overall performance,” explained the company.