Apple has officially introduced the iPhone 17, a major leap forward in smartphone innovation. Headlining the new features is the all-new Center Stage front camera, designed to elevate selfies and video calls with an 18MP square sensor, wider field of view, and AI-powered framing that adjusts automatically for group shots and landscape selfies. Dual Capture now allows simultaneous front and rear recording in 4K HDR, ideal for creators and video calls.
On the rear, iPhone 17 debuts a triple 48MP camera system: a Fusion Main camera with optical-quality 2x Telephoto, and a Fusion Ultra Wide lens offering up to 4x more resolution for expansive scenes and macro shots. Enhanced Photographic Styles and a new “Bright” mode in iOS 26 bring real-time customization and vibrant skin tones.
The 6.3-inch Super Retina XDR display with ProMotion delivers smoother scrolling and gaming with adaptive refresh rates up to 120Hz. Thinner borders and Ceramic Shield 2 provide a sleeker, more durable design with 3x better scratch resistance and reduced glare. Outdoor usability is unmatched with 3000 nits peak brightness and improved contrast.
Powered by the A19 chip, built on 3nm architecture, iPhone 17 offers 1.5x faster CPU and 2x faster GPU performance than iPhone 13. Neural Accelerators embedded in the GPU enable advanced on-device AI, supporting Apple Intelligence features like Live Translation and visual search. Battery life reaches up to 30 hours of video playback, with Adaptive Power Mode optimizing usage based on habits. Fast charging delivers 50% in just 20 minutes with Apple’s new 40W adapter.
Connectivity gets a boost with the N1 chip, supporting Wi-Fi 7, Bluetooth 6, and Thread for faster, more reliable wireless experiences. eSIM-only models are available in over a dozen countries, offering secure, flexible travel connectivity and easier setup in iOS 26.
iPhone 17 ships with iOS 26, featuring a refreshed Liquid Glass design, smarter app experiences, and new tools across Messages, Maps, Wallet, and the new Apple Games hub. Available in five colors—black, lavender, mist blue, sage, and white—iPhone 17 starts at 256GB of storage, with pre-orders beginning September 12 and availability on September 19 in selected countries, including the UAE.
