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ASBIS brews innovation with Robo Café and beyond

Sergei Kostevitch, CTO of ASBIS Group, discusses the company’s journey in robotics innovation—from creating Robo Café to developing industrial cleaning robots—emphasising automation, AI integration, a...

Valerion eyes growth with Triple Laser Projectors

Andy Zhao, Founder & CEO, Valerion, introduces the company’s groundbreaking lineup of triple laser projectors, including ultra-short-throw and long-throw models designed to deliver exceptional ima...

EZVIZ to showcase privacy-first smart tech at GITEX

Albert Hao, Business Director of EZVIZ MENA, states that the company will showcase its AI-powered smart home ecosystem at GITEX 2025—unveiling advanced security innovations, expanding regional retail ...

HP urges Windows 11 upgrade for safer performance

Peter Oganesean, Managing Director of HP Middle East, explains that after Windows 10 support ends in October 2025, consumers face increased security risks and reduced performance. HP recommends upgrad...

How to stay safe as Windows 10 support ends

Ilias Tsapsidis, Sales Director for ESET in the Middle East, Greece, Cyprus & Malta, highlights the growing risks as Windows 10 nears end-of-life. ESET urges users to upgrade but also recommends k...

Kingston urges early Windows 11 upgrade to avoid risks

Antoine Harb, Team Leader Middle East at Kingston Technology, warns that with Windows 10 support ending in October 2025, users should upgrade now to avoid security risks, hidden costs, and performance...

Western Digital drives data growth in the Middle East

Owais Mohammed, Sales Director for Middle East, Africa, Turkey & Indian Subcontinent at Western Digital explains that the company is expanding high-capacity, high-speed storage solutions in the Mi...

Nothing accelerates triple-digit growth in the Middle East

Rishi Kishor Gupta, Regional Director for the Middle East and Africa at Nothing, explains that the company has achieved rapid, triple-digit growth in the Middle East, driven by user-centric design, st...

Sony’s AI-powered consumer electronics enhancing user experience and leading the market

Jobin Joejoe, Managing Director of Sony Middle East and Africa, highlights that Sony is integrating AI into its consumer electronics, such as BRAVIA TVs and Alpha cameras, enhancing user experience th...

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