Influencer Marketing
Rising activism among MENA influencers
A new report, InfluAnswer Arabia 2024 by Weber Shandwick MENAT offers a nuanced understanding of the region’s dynamic influencer marketing landscape by elevating topics on the minds of MENA’s influenc...
79 per cent unfollowed social media influencers
The 2019 Social Media Influencers survey analyses 1,000 female and male respondents aged 18 – 35 years across the UAE and KSA and is currently in its fourth year. The survey is conducted by BPG ...