Sony Middle East and Africa is launching today the HDC-P50A, a compact and lightweight multi-purpose camera with a 2/3-inch 3-chip 4K image sensor that features global shutter function and offers high...
Sony Middle East and Africa announces the FE 85mm F1.4 GM II (SEL85F14GM2) a premium lightweight portrait lens offering a supreme blend of high resolution and stunning bokeh with fast autofocus (AF) ...
Sony Middle East and Africa have today announced the WF-C510 truly wireless earbuds packed with a powerful battery life and comfortable design along with enhanced features at an affordable price, maki...
Sony is releasing two new 4K handheld camcorders, the NXCAM HXR-NX800, and XDCAM PXW-Z200 with SDI and MXF wrapper. Both models feature artificial intelligence (AI) recognition capabilities, high-prec...
Sony Middle East and Africa has announced the launch of its highly anticipated ULT Field 7 in the GCC region. Designed for durability and delivering powerful sound on the go, these speakers are set to...
Sony’s brand-new range of BRAVIA Theatre home audio products, including an array of soundbars, a home theatre system, and a neckband speaker, are now available in the GCC. Viewers can enjoy an unmatch...
Sony announced the launch of ZV-E10 II, the second generation of the ZV-E10 camera. The original ZV-E10 is a staple APS-C camera in Sony’s ZV content creation camera series, designed to provide ...
Sony is transforming the way you experience the sporting season right in the comfort of one’s home with its exclusive lineup of BRAVIA TV’s and BRAVIA Theatre home audio products. Designed to provide ...