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Sony launches second generation ZV-E10 camera

Sony announced the launch of ZV-E10 II, the second generation of the ZV-E10 camera. The original ZV-E10 is a staple APS-C camera in Sony’s ZV content creation camera series, designed to provide ...

Enjoy the sporting season with newly launched BRAVIA

Sony is transforming the way you experience the sporting season right in the comfort of one’s home with its exclusive lineup of BRAVIA TV’s and BRAVIA Theatre home audio products. Designed to provide ...

Sony MEA unveils new lineup of TVs and Audio products

Sony MEA has unveiled a groundbreaking lineup of new and innovative products across television and audio for 2024, setting the stage for immersive home entertainment experiences and strengthening its ...

Sony MEA introduces latest G Series CFexpress memory cards

Sony Middle East and Africa announced the new CEB-G480T and CEB-G240T, the newest additions to the G Series CFexpress Type B Memory Card. With these newest large-capacity, high-speed cards, creators n...

Sony releases new compact, large aperture F2.8 G lens

Sony Middle East and Africa announced the release of its new compact 35mm full-frame compatible α (Alpha) E-mount lens, FE 24-50mm F2.8 G (product name SEL2450G) standard zoom with F2.8 maximum apertu...

Sony launches the SRS-XV500 party speaker in the UAE

Sony Middle East and Africa today announced the launch of the new SRS-XV500, a speaker to help people party louder for longer, anywhere. This speaker packs powerful sound, built-in lighting and a long...

Sony to host the Creators Convention in Dubai

Sony Middle East and Africa will roll out the red carpet on 16 December for content creators and photographers from UAE to an electrifying day at the Creators Convention. At this event hosted at Garag...

Sony MEA announces the FE 300mm F2.8 GM OSS G Master lens in the UAE

Sony Middle East and Africa is pleased to announce the release of the world’s lightest[i] 300 mm telephoto prime lens G Master™ FE 300mm F2.8 GM OSS, a 35 mm full-frame α™ (Alpha™) E-mount lens (produ...

Sony MEA launches the Alpha 9 III full-frame camera with global shutter system

Sony Middle East and Africa has introduced the groundbreaking new Alpha 9 III camera equipped with the world’s first full-frame global shutter image sensor for interchangeable-lens digital camer...

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