News
MSI optimizes Intel motherboards for CXMT DDR5
MSI announced that its Intel 800-series motherboards are now fully optimized for DDR5 memory built on CXMT (ChangXin Memory Technologies) DRAM. Following dedicated BIOS memory tuning, MSI Z890 motherb...
HUAWEI Pura 90s now available for pre‑order in UAE
Huawei has announced that the new HUAWEI Pura 90s Series is now available for pre-order in the UAE, starting at a competitive price of AED 3,199. Combining advanced flagship photography, ultra-fast 5....
BMW enhances customer communications with ChatGPT
BMW is expanding its digital customer communications by making its vehicle configurator available directly via OpenAI’s ChatGPT. Using the BMW plugin in ChatGPT, customers can now engage in a na...
Acer launches new Veriton workstations and desktops
Acer announced four new Veriton commercial desktops and workstations designed to elevate performance, security, and AI capabilities. Across performance levels and form factors, the new lineup offers e...
Samsung rewriting the rules of foldables
In 2019, Samsung took a massive leap into the unknown and introduced the world to the original Galaxy Fold. That single, bold move created a sought-after and competitive category, turned a futuristic ...
FUJIFILM launches regional Women4Women platform
FUJIFILM Middle East hosted the first regional edition of Women4Women, a platform designed to celebrate women’s journeys, spark meaningful conversations and explore how purpose can shape persona...
Huawei unveils Pura 90s Series smartphone and more
Huawei today hosted its Flagship Product Global Launch Event at the Museum of the Future in Dubai, where it officially unveiled the new HUAWEI Pura 90s Series. Featuring ultra-fast 5.5G connectivity a...
FREELANDER 8 unveils new colours and smart parking
FREELANDER has unveiled the full exterior colour palette of the FREELANDER 8 and introduced its Super Intelligent Valet Parking (SIVP). The two highlights reveal how the brand combines expressive desi...
Samsung unveils Flex Titanium to advance foldables
Samsung today unveiled new Flex Titanium technology for the next generation of Galaxy foldable devices. Built on seven generations of foldable innovation and engineering expertise, the redesigned disp...