Award winning companies from Taiwan’s business and lifestyle focused technology sectors, are showcasing their exclusive products for the first time in Dubai at the ‘Taiwan Excellence Days’, which runs from September 21st to the 23rd, 2014.
The event is being held in collaboration with the Taiwan External Trade Development Council (TAITRA) to feature new products and highlight industry trends, a part of Taiwan’s global initiative to promote “Made in Taiwan” brands. The purpose of event was to increase consumers’ awareness of how Taiwan Excellence brands can enhance their lifestyles and make them want to enjoy these products in their daily lives.
The event was attended by some local and international media and the visitors of The Dubai Mall who will have an opportunity to experience the most innovative and award winning products at The Dubai Mall over three days from 21st – 23rd September 2014.
The leading global companies featured in this event were;
- Asus – A leading brand in consumer laptops and peripherals.
- HTC – A leading Taiwanese manufacturer of of smartphones
- Karma – Produces carefully designed mobility aid devices.
- Tysso – A leading automatic identification and data collection (AIDC) solution provider
- D-Link – An industry leader in networking products
- Aver – Innovative audio and video communications.
- Sapido – Innovative leader in Smart-Living
- Oright –A green hair care brand that promotes healthy lifestyles.
- Dray-Tek – Industry leader in networking products
The Taiwan Excellence Days included senior level executives from each company that spoke to consumers about their high quality products and market incentives. These companies are winners of the ‘Taiwan Excellence Award’ for their outstanding commitment to Research & Development, Quality, Design, and Marketing.
Supported by the Ministry of Economic Affairs, and the Bureau of Foreign Trade, TAITRA lead the Dubai Taiwan Excellence Days and will have following events in China, India, Brazil, Indonesia, and the UK.