Football Club Barcelona (FCB) one of the world’s leading football club launched its mobile App, FCB Studio at a befitting event that took place at Levi’s Stadium in Santa Clara, California, USA.
The new FCB Studio mobile App is developed by Tawasol, and the App is available for free download for both IOS and Android and will be available for both BlackBerry and Windows as well. The app is designed to help the football club engage more deeply with its global multilingual fan base across social and digital spaces.
The launch event was attended by the Chief Commercial Officer of FCB, Laurent Colette, and the top management from Tawasol was also present at the event. In a statement, Colette said “FCB Studio App raises the bar on fan engagement for FCB – letting fans create their own experiences and share their custom images. Football Club Barcelona has amazing fans all over the world, speaking countless different languages. FCB Studio, which is available in 14 languages, will now offer the fans the opportunity to share their passion through the universal language of photos and images. We are very excited with today’s official launch and we are waiting anxiously to witness the creativity and interaction of our fans worldwide.”
With FCB Studio users who create and share the best photos, as decided by other fans, can receive prestigious fan rankings as well as special promotions including free FCB merchandise. The top ten ranked images will be in the running to win a trip of Camp Nou, FC Barcelona’s legendary home stadium.
“FCB Studio allows fans of the club to create custom images with FCB stars, share those images on their own social networks, and connect with FCB fans worldwide. With new content being updated every day, this is the must-have app for any true FC Barcelona supporter, it allows fans access to hundreds of new, constantly updated images of FCB players, and lets them connect with a community of millions of FC Barcelona fans worldwide.” said, Dr. Osama Moustafa, CEO at Tawasol.
