CASIO opens new dedicated CASIO store in Tabouk, Saudi Arabia

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CASIO opens new dedicated CASIO store in Tabouk, Saudi Arabia

Leading watch brand, CASIO announced the opening of its new dedicated CASIO store in Tabouk, located in the northwestern region of Saudi Arabia. CASIO has partnered with the renowned leading retail chain for watches and jewelry, “Swiss House” and to mark the special occasion, CASIO’s latest models were revealed and will be available at the Tabouk store.

Koji Naka, Managing Director of CASIO Middle East, said “The store is set to offer a truly immersive experience to CASIO fans in Tabouk and beyond. Tabouk is well known for attracting shoppers from northwestern Saudi Arabia and beyond. The new store offers a home to those passionate about the brand as well as a place for other consumers who are curious about CASIO to learn more about our products.”

Ayman Tawfik, deputy general manager of Abbar, the official CASIO distributor in Saudi Arabia, praised the store which was given an elegant design as the new destination for CASIO customers in Tabouk. He also noted the exceptional business relations between Abbar and CASIO, spanning over four decades and achieving successful business.

Mokhtar Atef, directing manager of the Swiss House branch in Tabouk, expressed his appreciation for the store’s opening, which is considered a distinctive sign in the partnership with CASIO and for customer services in Tabouk and surrounding areas.

Located in Tabouk Park on the First Floor, Opposite LuLu Hyper Market, CASIO’s new store is one of the largest of the brand’s consumer outlets in Saudi Arabia and the latest retail space to feature the brand’s design concept. The new store is home to a vast range of CASIO timepieces including the G-SHOCK Collection, the BABY-G, Pro Trek, Sheen and Ediface lineups.