Huawei has revealed the increasing popularity of its HMS ecosystem with 1.6 million global developers and 700 million Huawei device users now on the platform.
This has been made possible by Huawei’s focus on closely supporting local developers with a wide range of solutions to allow them to create innovative experiences for users. As a result, it has enabled high-quality essential government and business apps to be added to the HUAWEI AppGallery including from DEWA, RTA, Dubai Consumer, Talabat and more. These apps allow users to pay bills, manage their accounts and access to government services.
In addition, the HUAWEI AppGallery’s advanced safety and security features have attracted many of the large banking and finance apps, including the Commercial Bank Dubai App, to its increasing portfolio of mobile banking apps, contributing to its ongoing success.
The introduction of CBD Mobile App to HUAWEI AppGallery offers users across the UAE a range of options to meet their banking requirements with ease. Users can access their account balance, monthly statements and even run day to day activities of paying bills through the application.
To enhance partnerships, Huawei works extensively with local partners to help them deliver the most innovative experiences to users. Huawei supports local content providers in a number of ways including through social media, PR and marketing as well as promoting through instore flyers, splash screen and feature banners to help increase visibility.
Huawei’s unique commitment to localization is the key strength that it has in supporting local creators. Huawei also regularly runs joint campaigns, such as the HUAWEI AppGallery Eid Live sale campaign, which resulted in more than 3000 followers for the CBD social media and also resulted in 27% of CBD users actually purchasing Huawei devices during the promotion.
Furthermore, for users to conveniently manage their finances through their smartphones, Huawei has embedded security and privacy features into the app, contributing to the overall safeguarding features of the HMS ecosystem. It also meets stringent local and international security requirements both GAPP (Generally Accepted Privacy Principles) and the EU’s General Data Protection Regulations to protect users using in-app payments.
The AppGallery is now available in more than 170 countries/ regions and attracts more than 400 million monthly active users globally.