Warner Bros. World Yas Island, Abu Dhabi, in partnership with Fatafeat, Discovery’s largest Arabic food network, together, officially broke the GUINNESS WORLD RECORD Title for the Longest Cheese Board/Platter to celebrate Cheese Day today.
The record-breaking event took place recently at Warner Bros. World Abu Dhabi, the region’s largest indoor theme park and home to iconic WB characters and was inspired by the beloved classic cartoon Tom and Jerry, celebrating 85 years of the iconic duo with a themed experience titled Tom & Jerry’s Big Cheese Adventure.
Spread at an impressive 30 meters in length, the cheese board featured a rich variety of cheeses—approximately 345 kilograms in total—alongside artfully arranged fruits, crackers, and breads. About 80% of the items on the board were cheese, staying true to the theme, while the remaining 20% included delicious pairings like fruit and crackers. After the event, all food items were donated to Grace Conservation (Hifz Al Naema), who distributed them to families.
Celebrating the official Guinness World Records title for the Longest Cheese Platter/Board, VP, Marketing, Local Brands & Franchise Management, CEE & MENAT, Grigory Lavrov said: Tom and Jerry is one of the most beloved franchises in the Middle East and for us in Fatafeat it was a true honour to be a part of its 85th anniversary celebration. We were excited to bring together Fatafeat chefs and leave our mark in the history by breaking a Guiness World Records title. This initiative proves once again that great stories and great characters live and thrive for decades; for us in WBD it’s imperative to find new approaches to the popular IP and keep it fresh while strengthening the connection with viewers and fans. I believe we also managed to find a unique angle to the project blending global and local in a way only WBD can do. I would also like to express an enormous gratitude to our partners in Warner Bros World Abu-Dhabi who embarked on this journey with us and were supportive all along the way.
Don Strickler, General Manager at Warner Bros World Abu Dhabi adds: “We are incredibly proud to have partnered with Fatafeat to achieve this GUINNESS WORLD RECORD™ title as it is a truly momentous occasion to celebrate the enduring appeal of Tom and Jerry’s 85th anniversary. This partnership perfectly embodies our commitment to bringing beloved stories to life through unique and engaging experiences for families at Warner Bros. World™ Abu Dhabi”.
This milestone moment also marks the launch of a five-episode Fatafeat series, “ Tom and Jerry’s Big Cheese Adventure” premiering today at 13.30 PM KSA time, which documents the entire journey of the record attempt. The series blends exciting challenges at the park with nostalgic recipes recreated from the Tom and Jerry cartoon.
Fans can also catch the Tom and Jerry stunt airing daily on Cartoonito at 09:30 from June 2 to 15—bringing a double dose of laughter and mischief to morning screens. In addition, Tom and Jerry Cheese Day will be celebrated on the Cartoonito MENA YouTube channel, featuring cheese-themed content and a playful twist on Fatafeat cooking episodes, reimagined under the Cartoon Network Menu series.
Eight Fatafeat chefs and one host, brought their creativity, teamwork, and culinary skill to this massive feat. Over the course of 4 hours, they worked together to assemble the record-breaking cheese platter, all while entertaining a crowd of food lovers and families. The host of the event, Chef Firas Kazma kept the atmosphere lively with real-time commentary, behind-the-scenes stories, and spontaneous interviews that added energy and excitement to the experience.
Viewers can watch the record-breaking event series “ Tom and Jerry’s Big Cheese Adventure” airing June 04, 2025, at 13.30 pm KSA time on Fatafeat, available on beIN channel 251, STC TV channel 54, TV by e& channel 401 and OSNtv channel 25. For those who prefer to stream, can watch the show on discovery+ via JawwyTV and OSN+.