Augmented Reality

Spheroid Universe all set to launch AI avatars in Augmented Reality

Spheroid Universe, a futuristic Metaverse that augments the real world in every part of the Earth, has announced the upcoming launch of artificial intelligence (AI) Avatars that will inhabit the world...

Rokid sells over 30,000 AR smart glasses

Rokid announced that it’s consumer AR smart glasses, the Rokid Air, became the first consumer augmented reality (AR) gadget reaching global sales numbers in excess of 30,000 units on August 18, ...

Snap introduces new shopping experience with AR Lenses

Snap recently announced the rollout of Catalog-powered Shopping Lenses, a major upgrade to AR shopping, to make AR shopping simpler and more engaging for consumers, and easier to build, scale, and opt...

Region boosts over 100 million gamers

Philip Liu, General Manager of the Middle East and Africa, Alibaba Cloud Intelligence talks about the gaming industry, and how is Alibaba’s technology and architecture is enabling industry to of...

Snapchat ropes in Damien Hirst to launch new AR experience

Inspired by the work of renowned artist Damien Hirst, Snapchatters can now explore a new creative canvas using the power of augmented reality (AR). The new Snapchat lens allows anyone to make their ow...

Dubai gets VR Park at Dubai Mall

Today, the city Dubai unveils another wonder to wow its citizens’ with something that has a potential to blur the lines between perception and reality, combining Augmented Reality and Virtual Re...

Huawei Announces new Update for Mate 10 Lite

Huawei’s Mate 10 Lite has introduced two exclusively tailor-made software upgrades to device users, designed to bring more features, functionality and fun to the mobile experience.

Samsung Announces the new Galaxy S9 Smartphone

Samsung has launched its flagship S9 smartphone on Sunday with an improved camera and augmented reality (AR) capabilities to challenge Apple’s iPhone X.

Pokémon GO Gets Better AR Features

Popular game Pokémon GO is about to get a neat update on iOS, which will enable more advanced augmented reality features.